A new poll shows Latino voters are souring on Trump fast

A new poll shows that President Donald Trump is hemorrhaging Latino support at an extraordinary rate — a foreboding development for the GOP ahead of the midterm elections. This survey, combined with previous polling showing Trump struggling with Latinos, suggests that a popular narrative that Trump’s 2024 election victory fundamentally realigned American political coalitions may be mistaken.

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Third Way and UnidosUS commissioned the poll of likely voters, which was conducted in March and oversampled Latino voters. They found that these voters are souring on Trump at a rate that outpaces the general electorate’s growing disenchantment with the president. 

While Trump’s overall favorability rating in the poll was 44% favorable to 55% unfavorable, among Latino voters it was 34% favorable and 66% unfavorable. 

Two major factors appear to be driving disapproval of Trump — his immigration policies and his handling of the economy. On both issues, the disparity between all voters and Latino voters mirrored the gap in favorability between the groups. When asked to rate the job Trump is doing on immigration, 44% of all voters expressed positive feelings (“excellent” or “good”), while 54% reported negative feelings (“not so good” or “poor”). But among Latino voters, 32% reported positive feelings and 67% held negative ones. There was an almost identical gap in views of Immigration and Customs Enforcement. And when asked to rate the economy, 40% reported positive feelings and 59% negative. Among Latinos, it was 33% positive, 66% negative.

Along with other polls showing similar trends, the GOP should be nervous about what this portends for their performance in the midterms. Trump’s Latino support was a crucial part of what put him over the edge in 2024 — and every week brings more polls showing that support eroding.