This Video Is Trending Right Now →

By Boluwatife Oshadiya, 28th April, 2026
Key Points
- Nigeria targets sports sector growth through intellectual property (IP)
- Stakeholders highlight IP as key to monetisation and innovation
- Event held to mark World Intellectual Property Day 2026
- Challenges include weak IP awareness and enforcement gaps
- Government reforms aim to boost GDP contribution from sports
Main Story
Nigeria is intensifying efforts to position intellectual property (IP) as a cornerstone of its sports economy, as policymakers and industry stakeholders push for structural reforms to unlock value across the sector.
This was the focus of discussions at the 2026 World Intellectual Property Day celebration held at the United Nations House in Abuja, organised by the World Intellectual Property Organization under the theme “IP and Sports: Ready, Set, Innovate.”
Chairman of the National Sports Commission, Shehu Dikko, emphasized the need to reposition sports from a recreational activity to a structured economic asset.
He noted that modern sports ecosystems are driven by media rights, branding, sponsorships, and digital innovation—all of which depend on effective intellectual property protection.
According to Dikko, Nigeria’s primary challenge is not talent scarcity but the inability to properly identify, protect, and commercialise IP assets within the sports industry.
What’s Being Said
This Video Is Trending Right Now 👇
Click here to watch the video
WATCH THE CONTENT VIDEO
This Video Is Trending Right Now 👇
Director-General of WIPO, Daren Tang, described intellectual property as the “invisible engine” powering the global sports industry.
He explained that IP underpins innovations in sports technology, broadcasting, and fan engagement, while enabling commercialisation through patents, trademarks, and copyrights.
Panelists at the event, including Beverley Agbakoba-Onyejianya and Gbemisola Abudu, stressed that structured IP systems are essential for monetising sports through sponsorship deals, media rights, and brand development.
They also called for stronger legal frameworks, improved enforcement mechanisms, and increased awareness among athletes and administrators.
What’s Next
Stakeholders agreed on the need for:
- Enhanced IP education across the sports ecosystem
- Stronger regulatory and enforcement frameworks
- Public-private collaboration to drive investment
With ongoing reforms under President Bola Tinubu, Nigeria aims to transform its sports sector into a significant contributor to GDP and employment, aligning with broader economic diversification goals.
For more Naija celebrity news and updates, keep following Gist News for the latest Naija celebrity news and trends in Newspaper Nigeria Headlines.
Naija gist news
latest Naija gist
Naija news live