The Minister of Arts, Culture and Creative Economy, Hannatu Musawa, on Tuesday, said the Federal Government’s objective was to create 10% of the country’s Gross Domestic Product by expanding the sector’s GDP to $100bn by 2030.
Musawa, who spoke during the Art, Culture and Creative Economy roundtable at the State House in Abuja, said the government would work towards ensuring a conducive environment that encourages growth and investment.
“Today, we stand ready to share our vision for the creative sector, a vision that you may have glimpsed in the summary of our strategic blueprint published last month. Our vision is built upon five key pillars.
“We want a conducive environment, which encourages growth and investment. One that enables all players to participate fairly is the critical foundation we require. By protecting creative rights, intellectual property, and economic rights, we hope to send the right signal to our talents, investors, and the world that we are open for business.
“We are committed to a deep dive into every creative sub-sector, from the finest works of excellence to the realms of music and gaming. We understand the power of culture to unite and inspire, and we intend to harness it to the fullest.
“We have developed a robust economic plan aimed at creating millions of jobs, supported by comprehensive skills training programs. Our objective is to contribute 10% to the Nation’s GDP expanding sectorial GDP to a remarkable $100 billion by the year 2030.
“Recognising the importance of the private sector, we are fostering greater participation and collaboration. We are shifting our focus from focusing on just financing to providing comprehensive ecosystem support to nurture and amplify your creative endeavours and businesses.
“Finally, Destination 2030, Nigeria Everywhere – We have created a brand that will unite us across all initiatives as both our overall strategic direction and our soft power initiative. Destination 2030, Nigeria Everywhere will promote our culture and showcase our creators to the world, establishing Nigeria as the leading global hub for arts, culture, and creativity. We believe that Nigeria’s cultural influence should transcend borders, and we are committed to making it a reality.
“As we embark on this transformative journey together, let us remember that each one of you, with your creativity and passion, is an indispensable part of this narrative. Our collective efforts will not only make Nigeria the world’s creative capital but also enrich the lives of our people and inspire generations to come.”
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